We know “budget chat” isn’t what you expect from a marketer. But it’s EOFY, and we really need to talk.

Because like clockwork, every year, someone says: “Let’s market it - if budget allows.” And every year, we sigh - because here’s the thing. If you’ve got products to sell or a service to offer, you’re in the people business. Marketing is how people know you exist. It’s how they find you, trust you, remember you and choose you.

If you’re not telling your story, who you are, what you do, and why you’re the best… someone else is. Marketing isn’t some fluffy extra you add on at the end. It’s the engine. It drives visibility. It builds credibility. It creates growth. It opens doors.

New product? People need to know.
Hiring? People need to want in.
Scaling up? Your story needs to keep pace.
Competing? Visibility wins.
Want people to buy from you? They need to know you’re even there.

EOFY isn’t just about trimming fat, it’s about fueling what works. So don’t treat marketing like a “nice to have.” Put it in the plan. Fund it like you mean it. Because showing up, being seen, and being chosen - that’s strategy.

Not sure where to start?
You know where to find us.